Alpine Internet Solutions: Structus, Inc.

Structus, Inc.

The Challenge:

Structus, a fast growing manufacturing company,   was interested in improving web based marketing, launching brand specific websites, providing customers with dealer information and providing their growing dealer channel with interactive tools to help them sell.

The Solution :

Build a master website (www.structus.com)  with related "micro sites" unique for each brand (www.levelline.com, www.no-coat.com)  and drive visitor traffic to the online properties.  

Where on earth can I get this new product ?

Build a nation wide dealer locator that is easy for Structus staff to maintain and displays information on an interactive map, with dealer contact information and directions.  Promote the  distribution channel and send the distributors leads.  

If a picture is worth a thousand words, a moving picture is worth gazillions..

Alpine helped Structus convert their existing DVD video library to web based videos for dealer education and to explain product benefits for customers . Now the video investment is working non stop, 24/7/365.

GOAL-  Sales Leads = Revenue

Build contact forms to collect valuable marketing and consumer information from customers, and route the information to the appropriate brand manager. Allow the site administration to be managed centrally or by individuals who maintain only web content in their specific area.