Palmer Homes

Long a client of Alpine, Palmer Homes is a homebuilding company based in Central Oregon. They have been in business for more than 30 years, and handle everything from home design to construction to real estate.

In any application, high-quality materials, classic detail and the flexible use of space are all trademarks of their work. Palmer Homes makes use of the latest advancements in sustainable materials and energy-efficient designs, and it only makes sense that their website features the same degree of innovation.

Alpine & Palmer:
Landscaping in the wild, wild internet.

Palmer Homes has always been looking for new ways to generate leads and sales through their website. Recently Alpine rebuilt their site from the inside out, giving them a new design complete with an overhauled management system that makes it easy for them to generate, capture and track leads.

The new site centers around Alpine’s homebuilder package, which lets visitors search through currently available lots and homes, as well as browse all of Palmer‘s individual floor plans.

Behind all this purrs Alpine’s Center Stage Professional content management software. Since our homebuilder package was built with Center Stage in mind, these two pieces of software interact seamlessly, making it a breeze for Palmer Homes to update and manage the homes, plans and neighborhoods listed on their website.

All information is stored in a database, which makes it easy for them to search through and update site content without technical skills or knowledge.

Free information.
It's good in the neighborhood.

Website visitors are able to quickly browse and search through Palmer’s database of homes and plans, and filter their results based on price range, number of bedrooms and such.

When a visitor zeroes in on a home of interest they are greeted with a trove of information specific to that floor plan, accompanied by high-quality renderings, plan images and photographs.  Should someone need a hard copy of all this information, each home gives the visitor an option to print off a slick-looking flyer.

What’s more, a form that is available from any home and floor plan on the website makes it super easy for prospects to contact Palmer Homes. The form automatically includes information about the home or plan in question, so each party knows exactly what they’re talking about.

Ultimately, by putting all this knowledge in the hands of any web visitor, the sales wing of Palmer Homes is able to save loads of time by allowing buyers to pre-qualify themselves.